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Articles on companies that have grown by building an impressive portfolio of restaurant concepts.

2018 RH 25: Front Burner Restaurants L.P.

Proving food halls can be multiplied

Ron Ruggless, Senior Editor

September 24, 2018

2 Min Read
Proving food halls can be multiplied
Front Burner operates a food hall in Texas and, soon, Tennessee.Front Burner

RH25_2018_200x200_3.jpgThe 2018 class of Restaurant Hospitality's annual RH 25 looks at bold moves made by multiconcept operators — the companies that are crossing segments, shifting operations, building big or pivoting in some way. There is no ranking. These are companies to watch. See all concepts >>

HQ: Addison, Texas

Leadership: Randy DeWitt, CEO; and Jack Gibbons, president

Systemwide sales FY2017: $450 million

Concepts: Twin Peaks (85), Velvet Taco (9), Whiskey Cake (6), Sixty Vines (2), Legacy Hall, Haywire, Ida Claire, The Keeper, Mexican Sugar and The Ranch at Las Colinas

rh25-front-burner-restaurants-60-vines.gif 

Front Burner Restaurants’ plan to become a food hall operator is coming to fruition.

The company, founded in 1994, has parlayed its ownership of Twin Peaks, known for its provocatively clad waitstaff, into a growing portfolio of distinct concepts ranging from the fast-casual Velvet Taco to the fine-dining Ranch at Las Colinas. Most high-profile is the 55,000-square-foot Legacy Hall food emporium and Box Garden entertainment venue in Plano, Texas, that opened in December and has served as a springboard for an as-yet-unnamed 100,000-square-foot food hall in Nashville, Tenn., expected to open in 2020. The group hopes to do more food halls in more cities with its Food Hall Co. subsidiary.

“Each one of these food halls we want to tie to the local community,” said Jack Gibbons, Front Burner president. “Each one will have a different name and vibe.”

The two-story Nashville food hall, for example, will have a rooftop brewery, music stage and food truck park with breathtaking views of the Music City’s downtown. The company in 2019 plans to open as many as six more Whiskey Cakes and at least two more Velvet Tacos and one more Sixty Vines, a casual-dining brand that offers 45 wines on tap at different-sized pours. Front Burner expects to end this year with 108 restaurants.

Next: Big Night Entertainment Group

Previous: Cameron Mitchell Restaurants

About the Author

Ron Ruggless

Senior Editor, Nation’s Restaurant News / Restaurant Hospitality

Ron Ruggless serves as a senior editor for Informa Connect’s Nation’s Restaurant News (NRN.com) and Restaurant Hospitality (Restaurant-Hospitality.com) online and print platforms. He joined NRN in 1992 after working 10 years in various roles at the Dallas Times Herald newspaper, including restaurant critic, assistant business editor, food editor and lifestyle editor. He also edited several printings of the Zagat Dining Guide for Dallas-Fort Worth, and his articles and photographs have appeared in Food & Wine, Food Network and Self magazines. 

Ron Ruggless’ areas of expertise include foodservice mergers, acquisitions, operations, supply chain, research and development and marketing. 

Ron Ruggless is a frequent moderator and panelist at industry events ranging from the Multi-Unit Foodservice Operators (MUFSO) conference to RestaurantSpaces, the Council of Hospitality and Restaurant Trainers, the National Restaurant Association’s Marketing Executives Group, local restaurant associations and the Horeca Professional Expo in Madrid, Spain.

Ron Ruggless’ experience:

Regional and Senior Editor, Informa Connect’s Nation’s Restaurant News and Restaurant Hospitality (1992 to present)

Features Editor – Dallas Times Herald (1989-1991)

Restaurant Critic and Food Editor – Dallas Times Herald (1987-1988)

Editing Roles – Dallas Times Herald (1982-1987)

Editing Roles – Charlotte (N.C.) Observer (1980-1982)

Editing Roles – Omaha (Neb.) World-Herald (1978-1980)

Email: [email protected]

Social media:

Twitter@RonRuggless

LinkedIn: www.linkedin.com/in/ronruggless

Instagram: @RonRuggless

TikTok: @RonRuggless

 

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