The celebration of Cinco de Mayo originates from the Mexican Army’s victory over the French at the Battle of Puebla on May 5, 1862. Today, the holiday has become a cultural phenomenon extending beyond Mexico into the U.S., where people customarily enjoy margaritas and throw parties each year. Restaurant operators are aiming to be part of the festivities with drink specials, live music and discounts on food. See the Cinco de Mayo promotions. 

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