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Coffee gets the cocktail treatment

Cold Cocked Coffee Co. debuts in Los Angeles

Holly Petre, Assistant Digital Editor

November 8, 2018

4 Slides
Coffee gets the cocktail treatment
Lisa Callamaro

New from Umami Burger founder and self-dubbed serial entrepreneur Adam Fleischman is Cold Cocked Coffee Co., which launched last month in Los Angeles.

Described as a “fourth-wave” coffee shop, here baristas serve the role of bartender, preparing mostly cold caffeinated drinks using shakers and mixing glasses, which they call “cofftails.” 

But rather than alcohol, these beverages are made with ingredients like three-day infused coffee, or tea made with ceremonial matcha, and flavored with things like coconut puree, fish sauce or dehydrated peanut butter.

“It doesn’t have the same menu as most third-wave coffee concepts. It’s more cheffy and cocktail style, and it’s focused on cold coffee, not hot,” said Fleischman.

Fleischman founded and later sold the Umami Burger chain. In 2014, he launched AdVantage Restaurant Partners LLC which went on to open various new concepts including Chop Daddy’s, which he later sold, as well as PBJ and the now-closed ChocoChicken — though Fleischman said he plans to bring the fast-casual ChocoChicken back at some point.

Fleischman and partner Jeffrey Merrihue  — founder of a network of “local food experts” called XtremeFoodies — opened Cold Cocked Coffee in the Platform 35 food hall in Los Angeles’ Koreatown. It’s a concept Fleischman said they designed to multiply and the partners are working on international franchising.

Most drinks are $5 though a few more traditional drinks come in at $4. 

Cold Cocked also offers gelato in the form of a traditional affogato or matcha affogado, as well as artisanal pastries, all priced at $5. In addition, grilled cheese is always on the menu, featuring fontina, gorgonzola, parmesan, and truffles, priced at $10.

In addition to the drinks and food, the menu boasts supplements that can be added to drinks at $4 each and aid with energy, relaxation, or sleep. A bottled energy drink is also in development. 

Coming in November: Fleishman and Merrihue plan to open the new Heroic Deli and Heroic Wine Bar next door, both in about 2,800-square feet in Santa Monica. 

The deli will serve breakfast and lunch, including “reinvented deli sandwiches” with less bread and higher-quality imported meats and cheeses, Fleischman said. The wine bar will focus on Italian dishes at dinner.

Read on to see some of the drinks being brewed at Cold Cocked Coffee.

Contact Holly Petre at [email protected] 

About the Author

Holly Petre

Assistant Digital Editor

Holly Petre is a digital editor for Nation’s Restaurant News as well as the host of NRN’s podcast, Extra Serving, and producer for Informa Restaurant and Food Group’s other three podcasts, One On One by Food Management, Off the Shelf with SN and In the Kitchen with Bret Thorn. Holly holds a Bachelor of Fine Arts with a concentration in Sculpture, fibers and Material Studies and Ceramics from the School of the Art Institute of Chicago. A native New Yorker, Holly enjoys her place on staff as the resident pop-culture expert and millennial with a sassy attitude and great sense of style.

Holly Petre’s work on Nation’s Restaurant News and Restaurant Hospitality often covers marketing and trends, either aimed-at or examined-through the millennial mindset. Holly is responsible for introducing TikTok and Twitch to NRN and RH readers as well as explaining terms like “Karen” to staff and readers alike. She also spends her time on staff trying not to make every headline a pun.

Holly Petre hasn’t spoken at any events or on panels, but she is readily available with a killer shoe wardrobe and several witty quips.

 

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