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10 food trends at the National Restaurant Association Show

There will be many headlines about plant-based proteins, but pretzels and prime beef are among other expanding categories

Bret Thorn, Senior Food Editor

May 23, 2023

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Five years ago at the National Restaurant Association show, if you were looking to alternatives to conventional food, you would have found a wide range of items that were free of gluten and other allergens, as well as a fair number of items that were vegan.

At this year’s show (and last year’s) what you would have found instead was a staggering array of plant-based items, mostly plant-based protein that were stand-ins for beef and chicken, and increasingly for seafood, as well as dairy-free alternatives for milk, eggless egg substitutes, and some items that were called plant-based for no particular reason other than that that’s a trendy thing to call food — plant-based dumpling wrappers were on display at the show, colored with beets and other vegetables, as though dumplings were normally wrapped in meat.

This trend was in evidence before the pandemic started, as the early wave of meat analogs became available and legacy brands such as Country Crock recast themselves as things like “plant butter.”

But much more than that is available at the show, including premium items, which tend to do well in sluggish economies as wealthy consumers trade down from big purchases to three-hour vacations in restaurants, and plants being exhibited as the best versions of themselves rather than substitutes for something else.

Related:A look at 8 beverage trends at the National Restaurant Association Show

Foodstuffs other than animal and plant products are also on offer, such as fungi and algae.

Take a look at what trend-forward items can be found at this year’s show.

About the Author

Bret Thorn

Senior Food Editor, Nation's Restaurant News

Senior Food & Beverage Editor

Bret Thorn is senior food & beverage editor for Nation’s Restaurant News and Restaurant Hospitality for Informa’s Restaurants and Food Group, with responsibility for spotting and reporting on food and beverage trends across the country for both publications as well as guiding overall F&B coverage. 

He is the host of a podcast, In the Kitchen with Bret Thorn, which features interviews with chefs, food & beverage authorities and other experts in foodservice operations.

From 2005 to 2008 he also wrote the Kitchen Dish column for The New York Sun, covering restaurant openings and chefs’ career moves in New York City.

He joined Nation’s Restaurant News in 1999 after spending about five years in Thailand, where he wrote articles about business, banking and finance as well as restaurant reviews and food columns for Manager magazine and Asia Times newspaper. He joined Restaurant Hospitality’s staff in 2016 while retaining his position at NRN. 

A magna cum laude graduate of Tufts University in Medford, Mass., with a bachelor’s degree in history, and a member of Phi Beta Kappa, Thorn also studied traditional French cooking at Le Cordon Bleu Ecole de Cuisine in Paris. He spent his junior year of college in China, studying Chinese language, history and culture for a semester each at Nanjing University and Beijing University. While in Beijing, he also worked for ABC News during the protests and ultimate crackdown in and around Tiananmen Square in 1989.

Thorn’s monthly column in Nation’s Restaurant News won the 2006 Jesse H. Neal National Business Journalism Award for best staff-written editorial or opinion column.

He served as president of the International Foodservice Editorial Council, or IFEC, in 2005.

Thorn wrote the entry on comfort food in the Oxford Encyclopedia of Food and Drink in America, 2nd edition, published in 2012. He also wrote a history of plated desserts for the Oxford Companion to Sugar and Sweets, published in 2015.

He was inducted into the Disciples d’Escoffier in 2014.

A Colorado native originally from Denver, Thorn lives in Brooklyn, N.Y.

Bret Thorn’s areas of expertise include food and beverage trends in restaurants, French cuisine, the cuisines of Asia in general and Thailand in particular, restaurant operations and service trends. 

Bret Thorn’s Experience: 

Nation’s Restaurant News, food & beverage editor, 1999-Present
New York Sun, columnist, 2005-2008 
Asia Times, sub editor, 1995-1997
Manager magazine, senior editor and restaurant critic, 1992-1997
ABC News, runner, May-July, 1989

Education:
Tufts University, BA in history, 1990
Peking University, studied Chinese language, spring, 1989
Nanjing University, studied Chinese language and culture, fall, 1988 
Le Cordon Bleu Ecole de Cuisine, Cértificat Elémentaire, 1986

Email: [email protected]

Social Media:
LinkedIn: https://www.linkedin.com/in/bret-thorn-468b663/
Facebook: https://www.facebook.com/bret.thorn.52
Twitter: @foodwriterdiary
Instagram: @foodwriterdiary

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