Redeeming a Gratafy gift at Grim’s in Seattle
If two new mobile apps pan out as their creators envision, restaurants will soon be monetizing their social media followers as never before. One app, a collaboration between Facebook and OpenTable, makes the act of getting a restaurant reservation even more convenient than it already is. The second, a social gifting app dubbed Gratafy, promises to create an as-yet-untapped revenue stream by letting users purchase specific food and drink items for their Facebook friends without ever ...
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