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The $25 challenge: Five operators create a value-driven menu

Gina LaVecchia Ragone

October 4, 2016

6 Slides
The $25 challenge: Five operators create a value-driven menu

More casual dining restaurants, particularly large chains, have jumped on the prix fixe bandwagon, offering a set number of courses (usually an appetizer, entrée and dessert) for a flat price, sometimes with choices in each category. With a little planning and some ingenuity, independents can get in on the game, too.​

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