It’s a huge check-booster when customers order appetizers at casual dining chains—providing they order an entrée, too. But when customers go the appetizer-only route, check averages shrink. No wonder Darden Restaurants chose to address this issue during its most recent conference call with security analysts. Darden execs had plenty of good news for analysts, including a $111 million profit in the first quarter of its 2013 fiscal year. The company’s share price ...
Register to view this article
Why Register for FREE?
Registering for Premium Content on Restaurant Hospitality will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.