New restaurants typically spend significant dollars on pre-opening marketing activities, but now there’s a less-expensive way to let customers know you’re going to be open for business. In this podcast, RH contributor Wil Brawley of Schedulefly (, a company that provides web-based restaurant staff scheduling software, quizzes Jeremiah Higgins, owner of Santa Barbara, CA seafood restaurant Arch Rock Fish, about how he used inexpensive social media ...

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