The economy may be showing signs of life, but your business is still in the doldrums. Here are some simple ways to survive the worst and position your restaurant for growth during the better days to come.
Boost Your Text Appeal Direct digital marketing can be a shortcut to your guests' stomachs. You might think hyping your restaurant through text or e-mail messages is a bit geeky or intrusive. In reality, many of your customers would welcome the intrusion. A survey done by Harris Interactive found that 42 percent of 18- to 24-year-olds and 33 percent of those 35 to 44 years old are at least somewhat interested in receiving opt-in mobile alerts from their favorite businesses. They were ...
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