The latest 'Flavor of the Week' information and uses of new flavors that are trending in restaurants with data from Datassential
It’s being incorporated into cocktails, coffee drinks, and baked goods
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Demerara sugar is gaining popularity on restaurant menus thanks to its rich and caramel-like flavor, plus its minimally refined, natural appeal. Consumers are drawn to it because of its depth of taste and its association with premium, less-processed ingredients.
It’s being incorporated into cocktails and coffee drinks, most commonly in syrup form, but demerara sugar’s addition to baked goods allows for a satisfying crunch and unique sweetness.
According to market research firm Datassential, Demerara sugar is found on 3.1% of U.S. restaurant menus, a 31% increase over the past four years, and is most well-known by vegetarian, vegan, and Asian consumers. It is most commonly found in independent and fine-dining restaurants.
Click through the above gallery to learn more about demerara sugar and see how one restaurant in Virginia is using it on the cocktail menu.
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