Customers want it all when they buy sandwiches from restaurants today—plenty of high-quality ingredients that look as good as they taste. It’s a formula fast casual standouts like Jimmy John’s, Firehouse Subs and Jersey Mike’s have used to carve out a strong competitive position in the crowded sandwich category. Other operators may wish to adopt something similar, says Chicago-based Technomic, the better to attract the growing number of consumers who have begun to ...

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