Meat-centric fast food chains knows they have to make the most of Lent by offering fish sandwiches or other seafood items. Otherwise, they’ll miss out on the 70 million Catholics who abstain from eating meat on Fridays during the Lenten season. Are you ready to tap into this huge, seafood-centric customer base this year? The Catholic Church requires members over the age of 14 to abstain from eating meat on Fridays during the 40-day-long Lenten season, so the overall theme is one of ...

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