More in Social Media

There’s a good chance you’re using way too many business tools that complicate your life. It’s time to simplify....More

Customers at Delmonico's steakhouse in New York City can determine the origin of their steak by using their smart phones in the restaurant...More

The Google/Zagat deal may hurt Yelp, the online review site restaurant operators love to hate. Newcomer TasteSavant.com wants to add to Yelp’s pain....More

Would you pay money so that customers could give you grief about your food or service more readily than they already do? That's the premise of Talk to the Manager, a texting-based service that lets restaurant patrons fire off complaints — anonymously to you or your manager — even while still in the middle of their meal....More

All the advice you hear about marketing your restaurant online centers around social media. But to convert those social media connections into customers, you must focus on the core of your online presence: your website....More

Jeremiah Higgins, owner of Santa Barbara, CA seafood restaurant Arch Rock Fish, discusses how he got his restaurant off the ground with inexpensive social media techniques....More

The usefulness of daily deal sites has been a controversial topic among restaurant operators since Groupon first launched back in 2008. Deals were helpful at that time, filling up tables during the recession. But although they spread like wildfire among restaurant patrons—everybody likes to eat out at half price—many operators weren’t sure that offering these deep-discount deals was ultimately good for business. Four years later, the jury is still out on daily deals. But we’re learning more about the long-term implications of their use....More

Yes, the majority of your potential customers use the Internet to look for information about your restaurant. But only a tiny fraction uses social networking sites or Twitter to do it....More

Do you have to be a whiz at communicating via Facebook and Twitter to get in on the food truck game? Maybe not....More