Social Media http://restaurant-hospitality.com/taxonomy/term/6607/more en Google virtual tours offer powerful tool for restaurants http://restaurant-hospitality.com/marketing/google-virtual-tours-offer-powerful-tool-restaurants <div class="field-byline"> John Moore </div> <div class="field-deck"> Pictures tell the story, especially for potential customers eyeing your restaurant online. </div> <div class="node-body article-body">Pictures tell the story, especially for potential customers eyeing your restaurant online.</div> <p><a href="http://restaurant-hospitality.com/marketing/google-virtual-tours-offer-powerful-tool-restaurants" target="_blank">read more</a></p> http://restaurant-hospitality.com/marketing/google-virtual-tours-offer-powerful-tool-restaurants#comments Marketing Social Media Wed, 20 Jul 2016 17:45:00 +0000 56041 at http://restaurant-hospitality.com <p>Professional-quality photos are an effective way to attract would-be guests.</p> 5 ways to cultivate devoted fans online http://restaurant-hospitality.com/marketing/5-ways-cultivate-devoted-fans-online <div class="field-byline"> Emily Washkovick </div> <div class="field-deck"> Outstanding service, a bit of self-promotion and other factors contribute to the most positive reviews. </div> <div class="node-body article-body">Outstanding service, a bit of self-promotion and other factors contribute to positive reviews.</div> <p><a href="http://restaurant-hospitality.com/marketing/5-ways-cultivate-devoted-fans-online" target="_blank">read more</a></p> http://restaurant-hospitality.com/marketing/5-ways-cultivate-devoted-fans-online#comments Marketing Social Media Wed, 08 Jun 2016 04:00:00 +0000 55001 at http://restaurant-hospitality.com <p>Work to turn a frown into a smile to boost your restaurant&#39;s overall ratings.</p> Thinkstock Study: How millennials regard online restaurant reviews http://restaurant-hospitality.com/social-media/study-how-millennials-regard-online-restaurant-reviews <div class="field-deck"> A recent study reveals that a bad online opinion carries more weight than a positive one. </div> <div class="node-body article-body">A bad online restaurant review carries more weight than a positive one, according to a recent study.</div> <p><a href="http://restaurant-hospitality.com/social-media/study-how-millennials-regard-online-restaurant-reviews" target="_blank">read more</a></p> http://restaurant-hospitality.com/social-media/study-how-millennials-regard-online-restaurant-reviews#comments Consumer Trends Social Media Wed, 01 Jun 2016 14:00:00 +0000 54991 at http://restaurant-hospitality.com <p>If you&#39;re going to spotlight reviews of your restaurant, make sure to choose those written by more credible sources.</p> Thinkstock Survey: Mobile users likely to preview restaurant menus http://restaurant-hospitality.com/technology/survey-mobile-users-likely-preview-restaurant-menus <div class="field-deck"> Mobile users are also hungry for deals, the study found. </div> <div class="node-body article-body">Mobile provides an important tool in searches for restaurants and dining deals.</div> <p><a href="http://restaurant-hospitality.com/technology/survey-mobile-users-likely-preview-restaurant-menus" target="_blank">read more</a></p> http://restaurant-hospitality.com/technology/survey-mobile-users-likely-preview-restaurant-menus#comments Social Media Technology Tue, 17 May 2016 13:37:00 +0000 54341 at http://restaurant-hospitality.com <p>Younger diners are most likely to shop for restaurants on their phones.</p> Thinkstock New workarounds may defang negative reviews http://restaurant-hospitality.com/social-media/new-workarounds-may-defang-negative-reviews <div class="field-deck"> Two companies say their approach will diminish the impact unfavorable online criticism has on restaurants. </div> <div class="node-body article-body">New technology offerings could help restaurant operators deflect the impact of negative restaurant reviews.</div> <p><a href="http://restaurant-hospitality.com/social-media/new-workarounds-may-defang-negative-reviews" target="_blank">read more</a></p> http://restaurant-hospitality.com/social-media/new-workarounds-may-defang-negative-reviews#comments Social Media Wed, 11 May 2016 00:24:00 +0000 54221 at http://restaurant-hospitality.com <p>What&#39;s he saying? New technologies could enable operators to get ahead of customer complaints.</p> Thinkstock 9 latest strategies for handling negative reviews http://restaurant-hospitality.com/social-media/9-latest-strategies-handling-negative-reviews <div class="field-byline"> Joe Dysart </div> <div class="node-body article-body">Snarky comments on Yelp? Don’t get your knickers in a bunch. Try these tactics instead.</div> <p><a href="http://restaurant-hospitality.com/social-media/9-latest-strategies-handling-negative-reviews" target="_blank">read more</a></p> http://restaurant-hospitality.com/social-media/9-latest-strategies-handling-negative-reviews#comments Social Media Tue, 19 Apr 2016 14:32:00 +0000 53601 at http://restaurant-hospitality.com <p>The best-case scenario: Nip negativity in the bud, before a disgruntled guest unloads in public.</p> Thinkstock 6 ways to shine on Instagram http://restaurant-hospitality.com/social-media/6-ways-shine-instagram <div class="field-byline"> Liz Barrett </div> <div class="field-deck"> Build a following on Instagram by sticking to these basic guidelines. </div> <div class="node-body article-body">Build a following on Instagram by sticking to these basic guidelines.</div> <p><a href="http://restaurant-hospitality.com/social-media/6-ways-shine-instagram" target="_blank">read more</a></p> http://restaurant-hospitality.com/social-media/6-ways-shine-instagram#comments How To Social Media Thu, 14 Apr 2016 19:44:00 +0000 53501 at http://restaurant-hospitality.com <p>High-quality images and clever descriptions promote engagement, which is the point of Instagram.</p> Thinkstock The new psychology of menu design http://restaurant-hospitality.com/marketing/new-psychology-menu-design <div class="field-byline"> Marvin Doerfler </div> <div class="field-deck"> Your digital menu makes a crucial first impression and has the power to draw customers and increase their spending. </div> <div class="node-body article-body"><p>Traditionally when you think of menu design, you think of expertly crafted leather-bound menus with bold colors and over-the-top descriptions. Today&rsquo;s restaurant menus are changing. With the advent of new technologies, more restaurants are adding digital menus to their websites and tabletops.</p> <div class="related-content"> <div class="related-label">Related</div> <p><a href="/technology/consider-options-mobile-apps">Consider options for mobile apps</a></p> <p><a href="9-strategies-stronger-restaurant-website">9 strategies for a stronger restaurant website</a></p></div></div> <p><a href="http://restaurant-hospitality.com/marketing/new-psychology-menu-design" target="_blank">read more</a></p> http://restaurant-hospitality.com/marketing/new-psychology-menu-design#comments Marketing Social Media Tue, 12 Apr 2016 14:29:00 +0000 53391 at http://restaurant-hospitality.com <p>Good, high resolution images of your food offerings are a great way to enhance your online menu.</p> Thinkstock 13 ways to reboot your social media strategy http://restaurant-hospitality.com/social-media/13-ways-reboot-your-social-media-strategy <div class="node-body gallery-body">These tried-and-true tactics will energize your social media.</div> <p><a href="http://restaurant-hospitality.com/social-media/13-ways-reboot-your-social-media-strategy" target="_blank">read more</a></p> http://restaurant-hospitality.com/social-media/13-ways-reboot-your-social-media-strategy#comments Management Tips Social Media Thu, 10 Mar 2016 13:51:00 +0000 52501 at http://restaurant-hospitality.com Why you should encourage user-generated content http://restaurant-hospitality.com/social-media/why-you-should-encourage-user-generated-content <div class="field-byline"> Jeff Ernst </div> <div class="field-deck"> A strong, positive social media image based on third-party opinions resonates with potential guests. </div> <div class="node-body article-body">A strong, positive social media image based on third-party opinions resonates with potential guests.</div> <p><a href="http://restaurant-hospitality.com/social-media/why-you-should-encourage-user-generated-content" target="_blank">read more</a></p> http://restaurant-hospitality.com/social-media/why-you-should-encourage-user-generated-content#comments Social Media Wed, 02 Mar 2016 15:00:00 +0000 52171 at http://restaurant-hospitality.com <p>Social media provides a way to connect people to the story.</p> Thinkstock