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May 21, 2015
How to attract Millennial business diners
Large tables, craft beers and warm hospitality resonate with a younger diners entertaining clients or associates in restaurants....
Apr 30, 2015
4 buzzwords to strengthen menus and marketing
Use terms that speak to Millennials: fresh, customized, local and authentic.
Apr 28, 2015
5 ways to measure how loyal your customers are
The success of any restaurant depends heavily on guest loyalty....
Apr 27, 2015
Trendinista: Cannabis market ready for culinary touch
There’s a big surprise to be found in the first set of full-year sales figures for legal marijuana in Colorado: recreational users like to eat pot almost as much as they like to smoke it....
Apr 22, 2015
Study: Best ways to boost restaurant marketing ROI
Promotional tools abound, but many operators lack the time and money needed to use them effectively....
Mar 16, 2015
Consumer connection key to impactful marketing
When good food and service are a given, people start looking for a larger reason to patronize one restaurant versus another....
Mar 16, 2015
How to boost loyalty and increase return visits
A recent study found that 70 percent of customers will never come back to your restaurant. How can you get them back in the door?...
Feb 10, 2015
5 ways restaurants can connect with the local community
To beat the big chains, play the local card...
Feb 9, 2015
How to respond to negative comments on Yelp
Restaurants are often targets for online critics. Handling the negativity requires a strategy....
Feb 3, 2015
Valentine's Day promotions emphasize indulgence
Restaurants roll out stuffed pizza, surf and turf, ice cream sandwiches and more
Feb 3, 2015
17 ways to attract diners on Valentine's Day
Promotions on the year’s second-most popular dining out day focus on indulgence....
Jan 23, 2015
Study: Restaurant week deals build business, boost bottom line
The numbers show that restaurant weeks pay off big, to the point where at least one chef/owner is going solo with a DIY version limited to his company’s concepts....
Jan 12, 2015
Trendinista: How restaurant searches are evolving
First impressions begin with how potential customers find your restaurant online....
Jan 5, 2015
Shake Shack heats up slow nights with running clubs
Among other successes, this “fine casual” chain has discovered a smart way to attract big crowds of burger lovers on the occasional slow night....
Dec 22, 2014
Rolling out a new app? Consider the tax issues first
Restaurants are finding that smartphone apps are becoming as necessary to their business as menus and napkins....
Dec 16, 2014
7 ways to strengthen mobile promotions
Whether you are contemplating a mobile promotion for the first time or you’re a veteran, there are certain good practices that you should keep in mind....
Dec 15, 2014
Millennials view, respond differently to food news
Of the food stories that resonated most with U.S. consumers overall in 2014, not a single one made it into the top three for Millennials....
Dec 8, 2014
2015 trends: Spread the word
The next step: plate your dishes and light the dining room to make the food look its best...
Dec 1, 2014
Are restaurant passes the next big thing?
After Olive Garden’s Pasta Pass drummed up so much attention, independent restaurants are taking notice....
Nov 20, 2014
NRA, SBA hype local dining on Small Business Saturday
Local businesses take the spotlight the Saturday following Thanksgiving, the busiest shopping weekend of the year....
Nov 19, 2014
How to leverage holiday traffic to build restaurant loyalty
Restaurant loyalty programs have not exactly set the world on fire, but there is ample room for improvement and guests are interested in joining loyalty programs....
Oct 29, 2014
Should you give it away?
The benefits may outweigh the risks of giving away free items, if you're confident in your restaurant...
Oct 20, 2014
Strategic moves, passion build strong restaurants
Despite intense competition, smart restaurant operators can succeed and thrive with a smart game plan, said several multiconcept operators at MUFSO....
Oct 15, 2014
Crafting the perfect PR cocktail for your restaurant
When you look for ways to generate valuable publicity for your restaurant, think like a bartender....
Oct 6, 2014
Guest Management -- Past, Present Future
Here's the past, present, and imminent future of restaurant guest management, in several different applications....
7 budget-friendly ways to get publicity
Trendinista: Two-tiered tipping encourages pay parity
Trendinista: What's on the beverage cutting edge?
25 great bargains for your wine list
It’s 2015. Do you know where your allergies are?
Restaurant lighting: If only I could see what you do
How restaurant servers should approach the table
Master Mixologist: Vincenzo Marianella
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