Full-service operators, beware: The quick-service competition is nipping at your heels on the customer satisfaction front. According to just-released annual scores from the American Custom Satisfaction Index, fast food operators are improving at a quicker pace than their table-service counterparts. Both segments score relatively high (82 for full-service, 79 for quick-service, versus a 65 average for airlines), but the satisfaction gap between the two is narrowing—scores for quick-service ...

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