A half-beef, half-bacon burger is a great gimmick. But gimmicks only go so far. Of course, Slater’s 50/50, with five open locations and a sixth on the way, offers more than just this signature sandwich. Customers can also tackle the peanut butter and jelly bacon burger, the Frito burger, chicken and pancakes and 101 craft beers. Business is so brisk that founder Scott Slater wants to take the idea national. We recently asked him about the concept. RH: Your motto is ...

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