We know from watching six seasons of FOX’s Kitchen Nightmares that Gordon Ramsay can resuscitate even the worst of failing restaurants. But how is he at creating something new? Specifically, how well would this Michelin-starred chef fare when he has to devise a concept that would work in the crowded and highly competitive full-service burger segment? The answer to this question is now on view at the Planet Hollywood Resort & Casino on the Las Vegas strip. That’s where ...

Register to view this article

WhyRegisterfor FREE?

Registering for Premium Content on Restaurant Hospitality will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick.

Already registered? here.