Restaurant owners are keenly aware how high the stakes are high on Valentine’s Day. Last year the National Restaurant Association found that about a quarter of Americans planned to dine in a restaurant on Feb. 14, ranking it number two (following Mother’s Day) as one of the most popular dining-out occasions. Not only do more lovebirds eat in restaurants, they are ready to open their wallets. OpenTable diners surveyed last year said they were prepared to fork out an average of ...
Register to view this article
Registering for Premium Content on Restaurant Hospitality will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick.