In the early '90s a large fast food chain woke up to a PR nightmare. Hundreds of customers had been infected with E. Coli bacteria from hamburgers. After spending much of the ’80s growing market share, patrons now avoided the restaurants as if they literally had The Plague. Sales plummeted. National expansion plans were shelved. Worst of all, four children died. This problem still plagues us today. According to, every year 48 million Americans get sick with food ...

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