Yard House rolls out the barrel—lots of them—as it brews up expansion plans. GROWTH'S ON TAP Though the perception exists that Southern Californians prefer ultra-healthy beverages like wheatgrass and green tea, an emerging restaurant chain is tapping into these customers’ thirst for more mainstream refreshment, while at the same time sating its clientele’s penchant for casual, Asian-influenced dishes. Yard House—whose name is derived from a Colonial American pub tradition of offering ...
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