Combo meals and dollar/value menus that enticed consumers to visit restaurants during the height of the recession no longer serve as an impetus for driving traffic growth, according to the NPD Group, a market research company. For the year ending August 2012, nondeal restaurant visits increased by 1 percent in each of the last two years. Conversely, deal-driven visits declined during the same time frame. This is a reversal from three years ago when consumer perceived deals were up 3 ...
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