As the digital revolution expands into the foodservice industry, many restaurant owners face the challenge of justifying the risk and expense of adopting new technologies. A big one: Digital signage (DS), used to replace menu boards, greets customers in waiting areas and provide restaurant-specific content in dining room settings. Why all the interest? It's because restaurants have a captive audience. Quick-service and fast-casual customers stand in line for three to four minutes to order ...

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