Atkins Nutritionals announced that it was changing gears the day it emerged from Chapter 11 on Jan. 10, 2006. No longer was it in the business of "educating the population about the benefits of controlled carbohydrate nutrition." Instead, it now provides "great-tasting portable foods with a unique nutrition advantage to healthy, active men and women." Two new food bars were the first products to hit the market: Caramel Cookie Dough and Caramel Fudge Brownie. This from a company whose dieting ...
Register to view this article
Why Register for FREE?
Registering for Premium Content on Restaurant Hospitality will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.