Meyer and USHG now target workout warriors.
Good news for full-service operators who didn’t take their cue from Danny Meyer back in 2004 and go into the burger game when the getting was good. Meyer and his Union Square Hospitality Group (USHG) are fine dining kingpins in New York City, but their groundbreaking Shake Shack burger concept already numbers 16 units. Now Meyer and USHG have their sights set on another underdeveloped foodservice market: health club cafes. Really? Let’s look at why the health club ...
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