RETHINK. REVAMP. REFRESH.
Is there such a thing as a perfect restaurant concept?
Probably not. There’s always room for improvement, ways to make things better, and that’s if the concept is operating at peak efficiency. But what if a concept has lost its way, or has taken a wrong turn? It will take far more than fine-tuning and tweaks to get it back on path. Whether one needs a little help or some big ideas, the New Directions Conference can get restaurant operators back on track. We’ll be showcasing the best minds in the business to help restaurant operators—small, big and large—revitalize their concepts. At a time when margins are smaller than ever and competition is brutal, New Directions Conference will help attendees find the edge they need to reach the next level.
Some of the topics we'll be covering include:
- how to jump start a stale brand
- how to out-maneuver bigger, stronger brands
- why you should be thinking about adding small plates and international flavors
- how to use social media to make changes your customers will like
- how going in a casual direction may broaden your customer base
- how a simple menu or decor change can revitalize business
- how slight improvements in your beverage program will drive profits
- how your customers will open their wallets if you connect with them emotionally
See the Agenda tab for the complete schedule and listing of sessions.
Speakers include:
- Rick Bayless - Owner / Executive Chef - Frontera Grill & current winner of "Top Chef Masters"
- Lane Cardwell - President & CEO - Boston Market Corporation
- Jose Garces - Owner / Executive Chef - Garces Restaurant Group & latest "Iron Chef"
- Kerry Kramp - President & CEO - Sizzler USA, Inc.
- Paul Kahan - Executive Chef / Partner - Blackbird
- Jenifer Gulvik - VP Marketing- Houlihans
- Jonathan Eismann - Owner / Executive Chef - Pacific Time
- Drew Nieporent - Owner - Myriad Restaurant Group
- Robert DelGrande - Executive Chef/Partner - RDG & Bar Annie / President & COO - Schiller Del Grande Restaurant Group
See the Speakers tab for a complete listing of speakers and their bios.
|
|
Restaurant Hospitality's chief editor, Mike Sanson, explains why the New Directions Conference will deliver plenty of fresh ideas for those with the courage to take action.
Past RH event photos:
|
