His restaurants are among the best in the world, yet Emeril Lagasse always sets a place at his table for kid customers.
Back in 2001 when this magazine held a Kids Marketing Conference in Orlando, Emeril Lagasse made a keynote appearance. Star power is always a good thing at these kinds of events, but we took a bit of a chance because none of the restaurants in Lagasse's growing empire had a kids' menu at the time. As expected, he charmed the socks off the crowd. What wasn't expected was how passionate he is about feeding kids. “They are our future [adult] customers and you're a damn fool if you ignore ...
Register to view this article
Why Register for FREE?
Registering for Premium Content on Restaurant Hospitality will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.